Exceptional. Efficient. Effective.

 

LYNN KIRK

Freelance Writer | Marketing Strategist | PR Consultant

Kirk-Communications.com
Woman Owned and SWaM Certified
Lynn@Kirk-Communications.com | 804.337.6667

QUALIFICATIONS

  • Write compelling communications: magazine/newspaper features, social media blogs, white papers, web content, advertorials, media releases, newsletters, annual reports, training manuals, capital fundraising case studies, campaign materials, speeches, op eds

  • Support advertising and public relations agencies

  • Demonstrate leadership abilities to multi-task, meet deadlines, support brand, finetune communications, deliver excellence

  • Develop communication audits, marketing and public relations plans for private and public sectors: Fortune 500 companies, government agencies, military, educational organizations, nonprofits, associations, foundations

  • Collaborate with multi-faceted clientele and stakeholders, local to global in scope — encompassing Fortune 500s, business, nonprofit, government, foundations, financial firms, healthcare

Education

James Madison University, Harrisonburg, Virginia: Professional Workplace Communications. Summa Cum Laude

Professional training courses in team building, marketing analysis, media relations, women in management, effective advertising, competitive market research, revenue maximization, cultural tourism marketing, Internet marketing, supervisory skills, employee coaching and counseling, time management, successful sales, social media, crisis communications, Governor’s Virginia Travel & Tourism Conferences

 

Achievements, Awards, Service

Presenter at SWaMFest, State Conference for Virginia’s Small, Woman-Owned, and Minority-Owned Businesses

PR Consultant for the regional launch of the Community Kitchen*, a development team collaboration earning national recognition from “PR News” for excellence in Fundraising and Membership Campaigns (*joint venture with Central Virginia Foodbank and Meals on Wheels)

First place Medallion Award from “57th Annual Virginia Public Relations Awards Competition,” Public Relations Society of America, Richmond, for “Save 7 Lives” LifeNet supplement published in “Richmond Times-Dispatch”

Four regional awards from Southeastern Museum Association’s Collateral Design Competition among 12 states, including annual report, member newsletter, web content, themed brochure series

Appointed to National Sales Leadership Council of Marriott Hotels and national recognition as Director of Marketing of the Year for Marriott Franchise Division. Appointed Member of Governor’s Advisory Committee for Tourism. Appointed Advisory Board Member for National Business College Virginia Institute for Hospitality. President and Member of Board of Directors for Susan G. Komen, Richmond Affiliate. Management Team Member for Children’s Museum of Richmond, Executive Committee Member at two Marriott Hotels, Certified Hotel Sales Executive

 

Career

Freelance Writer, Marketing Strategist, PR Consultant | Kirk Communications LLC 2002 – Present

Published myriad copywriting assignments, including magazine and newspaper features, corporate newsletters, advertorial supplements and sponsored content, annual reports, capital campaign and case summaries, brochures, corporate marketing and sales collateral, speeches, executive summaries, advertisements and educational articles. Served as sales, marketing, public relations and training consultant for various organizations and corporations. Conducted communications and public relations audits.

mantra

Work that is well crafted. Well delivered. Well received.